Online Marketing
93% of online searches look no further than the first page of results. Make sure you’re there.

Make the web work for you

Using the web to raise awareness, drive sales and communicate with their customers is among the top priorities to most businesses these days. Doing this effectively is where GDA’s expertise comes in.

Search engine optimisation (SEO)

Search engine optimisation (SEO) is one of the most valuable online marketing tools. Being highly visible on the likes of Google doesn’t just bring website traffic – it delivers high-quality visitors who spend more time on your site, view more pages, interact more, make more enquiries and spend more money.

The GDA team have many years experience in SEO and plan all work strategically to fit round your other marketing work and campaigns.

Pay-per-click (PPC)

Pay-per-click (PPC) advertising is an effective and targeted way to increase website conversions. Whether this is using Google Adwords, Facebook, Twitter, YouTube or digital display; the options are numerous and our guidance will help you make the most of all the opportunities out there.

Campaigns are reported monthly to make sure your budgets are used to maximum effect – the world of PPC never stands still, so make sure your business doesn’t.

Social media

Social media is a phenomenon which has opened so many commercial opportunities for businesses to deliver a message to a mass market in a cost effective manner. All the channels have a single important element in common: they are all an interactive ‘two way street’ when it comes to communication.

Gone are the old brochure-style methods to help sell your product or build your brand. No longer can you just create a website and hope people sign up for your product or service. People want more, they expect more and they’re using social media to find it.

GDA’s social media management service is geared around the needs of your business and your followers – all of which is integrated to give you a bespoke online strategy to perfectly fit in with your overall objectives.